To see the HEC course offerings, please use the database linked 📍 here
Students must take at least 10 classes
Students must take all 4 seminars MARK 80108A Online Consumer Marketing MARK 80111A Topics in Consumer Culture Theory MARK 80119A Advanced Topics in Marketing MARK 80131A Seminar on Service and Relationship Marketing
Students must take at least one specialization seminar
MARK 80102A Arts and Cultural Marketing
MRKT 701 Models in Consumer Research (McGill)
MRKT 705 Seminar in Marketing (McGill)
MRKT 702 Advances in Consumer Behaviour (McGill)
MRKT 710 Topics in Marketing Strategy (McGill)
TECH 80723A: Human-Computer Interaction
ADMI 8302: Behavioral Marketing (Concordia)
ADMI 8301: Managerial Marketing: Issues and Impacts (Concordia)
Or any other equivalent seminar offered in the joint program.
Students must take at least 4 seminars MATH 80617A Topics in Pricing Models
MATH 80621 Analyse de données longitudinales et de survie